The Motion Graphics Design Process
The process for every animation varies slightly but broadly follows the same outline. This means you get to see your story, design and animation build every step of the way and be confident in the design and direction of your piece, well before you start to see things in motion. Depending on the delivery objectives, it may be your animation has a few extra steps along the way, or a few less. Here is the general process I follow for each piece.
01. Brief
The process for every animation varies slightly but broadly follows the same outline. This means you get to see your story, design and animation build every step of the way and be confident in the design and direction of your piece, well before you start to see things in motion.
02. Script
The process for every animation varies slightly but broadly follows the same outline. This means you get to see your story, design and animation build every step of the way and be confident in the design and direction of your piece, well before you start to see things in motion.
03. Styleframes
The process for every animation varies slightly but broadly follows the same outline. This means you get to see your story, design and animation build every step of the way and be confident in the design and direction of your piece, well before you start to see things in motion.
04. Storyboard
The process for every animation varies slightly but broadly follows the same outline. This means you get to see your story, design and animation build every step of the way and be confident in the design and direction of your piece, well before you start to see things in motion.
05. Voiceover
The process for every animation varies slightly but broadly follows the same outline. This means you get to see your story, design and animation build every step of the way and be confident in the design and direction of your piece, well before you start to see things in motion.
06. Animation
The process for every animation varies slightly but broadly follows the same outline. This means you get to see your story, design and animation build every step of the way and be confident in the design and direction of your piece, well before you start to see things in motion.
07. Music and SFX
The process for every animation varies slightly but broadly follows the same outline. This means you get to see your story, design and animation build every step of the way and be confident in the design and direction of your piece, well before you start to see things in motion.
08. Sign Off & Delivery
The process for every animation varies slightly but broadly follows the same outline. This means you get to see your story, design and animation build every step of the way and be confident in the design and direction of your piece, well before you start to see things in motion.
